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  FOR IMMEDIATE RELEASE

FOR MORE INFORMATION:
Donna Andrews
St. Louis Convention & Visitors Commission
(314) 421-1023 or pr@explorestlouis.com

  
   
EDWARD JONES DOME $30 MILLION REFURBISHMENT COMMENCES
--Expected completion is July of 2009--

ST. LOUIS -- The Edward Jones Dome will look a bit spiffier for this year's football season. As part of the St. Louis Convention & Visitors Commission's (CVC) lease agreement with the St. Louis Rams, a number of upgrades will be made to the structure, which opened in 1995.

"We're pleased to move forward with these improvements to the Edward Jones Dome because our goal is to provide our fans with the best possible environment to experience St. Louis Rams football," said Bruce Sommer, Director of America's Center. "We expect these upgrades to significantly enhance the fan experience at the Edward Jones Dome."

"The Rams are excited about the on field product we are assembling for the 2009 season as well the refurbishment of the Edward Jones Dome," said Bob Wallace, Executive Vice President/General Counsel, St. Louis Rams. "We believe these collective enhancements will deliver a better entertainment experience to our valued fans."

360 Architecture is the lead architect while Clayco Construction Company/Legacy is the general contractor overseeing the refurbishment of the Edward Jones Dome. The refurbishment, scheduled to be completed by the start of the 2009 football season, includes new scoreboards and video boards as well as the creation of a public space on the north end of the concourse level that will allow viewing access of the field. Other improvements include a new Premium Club in the south end of the club level as well as a renovated Rams Club in the north end of the club level. Also new will be a super-suite, which will combine four suites to create roughly 72 seats that can be purchased as individual tickets. Additional details of the refurbishment include:

  • The north end zone scoreboard and ad panels will be replaced with a new video board three times the size of the existing board and will feature new LED technology.
  • The remaining north end zone scoreboard space will have new ad panels as well as openings to the Rams Club. This will provide fans with the ability to watch live game action on the field from the seating area in the Rams Club. The renovated Rams Club will also feature an enhanced audio-visual experience with more televisions and better viewing angles.
  • The south end zone scoreboards and ad panels will also be replaced with a new LED video board that is twice the size of the current version. It will feature the same state-of-the-art technology as the new north board.
  • The remaining south end zone scoreboard spaces will be opened to a new Premium Club with a view of the field, inside lounge spaces, game areas and other amenities. The Premium Club will have a private elevator and adjacent parking.
  • Both new clubs on the north and south ends will allow some daylight into the bowl area, and most of the dark blue paint in the bowl will be replaced with a lighter color scheme to brighten the bowl.
  • The large Highway 70 marquee in front of the building will be replaced with new LED technology.

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